Added value
From branding to conversion - we produce everything that moves.
- In-house expertise: full service from conception to production from a single source.
- State-of-the-art design: Creative, brand-appropriate staging.
- Efficient processes: Fast, flexible and cost-efficient.
- Multichannel optimisation: For websites, social media & campaigns.
Scope of application
- 2D- & 3D-Animationen - For visual clarity, strong recognition and maximum comprehensibility.
- Corporate videos & product animations - Inspire your target group with visual perfection.
- Social media ads & moving image content - Maximum reach and engagement on all channels.
- High-end explainer videos & promotional films - Complex topics, told clearly and effectively.
To the motion design references.
Benefits
In-house expertise
State-of-the-art design
More engagement & conversion
Multi-channel optimization
Efficient processes
Storytelling with impact
This might also interest you
Opacc Reference
Swiss Snow App Trailer Reference
Blog post «3D character animation»
What do I need to know about Motion Design at jls?
What does jls mean by Motion Design and moving image in a digital context?
In the motion design offering, jls uses moving images to make content easier to understand faster and to trigger emotion. This includes animated motion graphics, video animations, product animations and short motion snippets that condense brand messages and translate complex topics into a few seconds.
As part of the design area, jls always thinks of Motion Design together with UX and UI. Animation is not just decoration, it should guide users, explain states and make interactions clear. This brings digital interfaces to life while keeping them functional.
What Motion Design services does jls offer?
Under motion design, jls bundles different formats. These include animated UI elements in interfaces, explainer videos and video animations for websites, campaigns and social media, product animations that make features visually tangible and animated templates for recurring motion formats.
Depending on the project, jls works with live action footage, illustration, 2D or 3D animation. What matters is that style and story fit the brand presence and that the result can be integrated into your existing touchpoints, for example websites & self service portals or mobile apps & PWA. You can find examples in the references.
How does Motion Design support Digital Signage, websites and mobile apps?
Motion Design is most effective when it is designed across channels. For digital signage, jls develops motion content that works from a distance and without sound, for example for digital shop window communication, info screens or campaigns across branch networks. Clear visual language and reduced messages help because you only have a few seconds of attention.
Onwebsites & self service portals and in mobile apps & PWA., micro-interactions and animations in interfaces make states, loading processes and feedback more tangible. Combined with gamification, Motion Design supports playful mechanics, for example progress indicators, point balances or instant wins.
Which use cases are video animations and product animations especially suitable for?
Video animations and product animations are particularly useful when you want to communicate complex services, invisible processes or products that require explanation in a clear and compact way. Typical use cases include product launches, explainer formats for services, onboarding for new portals, animated key visuals for campaigns or animated sequences for presentations and trade fairs.
In combination with content automation, recurring motion formats can be maintained more efficiently, for example when content from data sources should flow into animated templates. In the references you can see how jls uses motion design across different industries, from retail and finance to public organizations.
How do I start a Motion Design project with jls?
If you want to start a motion design project, you can first explore the motion design offering and the design area and review relevant references. This helps you quickly see whether you need explainer videos, product animations, motion interfaces or motion content for Digital Signage.
You can contact jls via the contact section without obligation, whether you already have a rough storyboard, an existing design system or just an idea for moving content. Together, you clarify which formats make sense, how motion design should work together with customer experience, mobile apps & PWA, digital signage or content automation and which steps are suitable for an initial pilot.