Added value
- Efficiency through smart automation: Standardised templates and automated workflows significantly speed up content production.
- Consistency instead of sources of error: Partial or full automation minimises manual errors and ensures consistent brand communication across all channels.
- Speed as a competitive advantage: Shorter time-to-market for campaigns increases marketing agility and enables faster responses to market trends.
Scope of application
- Scalable personalisation: Create individual content variants on a large scale – more variations with minimal additional effort.
- Agile A/B testing: Test different visuals quickly and easily to optimise the performance of creatives based on data.
- Target group-oriented communication: Effortlessly adapt campaigns for different regions, dialects or target groups – for more relevant customer touchpoints.
- Creative diversity, clear message: Present the same topic in a visually varied way without diluting the core message.
- AI-powered content creation: Use artificial intelligence to generate a variety of assets and messages in a clear and controllable workflow.
To the references
Benefits
Maximum efficiency
Design and animation templates enable fast moving image production.
Creative freedom
Full creative flexibility without technical restrictions.
Always-on communication
Communicate current topics promptly and responsively.
Cross-channel
Content optimised for all relevant channels and formats.
Resource-efficient
Automation saves time and budget for strategic and creative tasks.
Enablement & know-how transfer
We empower teams to create content independently and efficiently – with templates and practical workshops.
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