Digital Signage
Increased customer communication and interaction
By using moving images, SportXX increases awareness of current brand priorities and promotions in the entrance area.
jls designed the communication module, carried out all installations in the stores and has been responsible for the technical operation of the steles ever since. Most importantly, we empower SportXX to create and distribute the content they want quickly and easily by developing templates.
Interactive Experience
Simple & interactive routes to the right fitness equipment
Various digital touchpoints attract customers and increase direct interaction with them. If there is no member of staff available at any time, SportXX customers can easily and intuitively find the right fitness equipment for them by using a touch application. The application also makes all of the equipment that cannot be displayed due to the limited space available in the store available to customers.
The virtual queue
Control of customer flow
In 27 SportXX stores, a solution was required to manage the customer flows for the services, as they get very busy at peak times. Customers join a virtual queue by taking a ticket from the dispenser and are then given the opportunity to continue looking around the store or potentially make additional purchases while they wait.
