Digital Signage
Flexible communication
MelTV runs in over 100 Melectronics locations and includes its own advertising channel, live TV and a 4K demo channel. The local sales representative can choose the channel they want on any device.
In addition, Melectronics has a digital customer stopper for flexible use in the store environment: at the entrance of the store to increase frequency, on the area for promotions or in shopping centres including near the Migros restaurant to inform guests about the latest offers and encourage them to visit the store.
Content Automation
Increase efficiency with
Melectronics publishes a flyer with the latest promotions every two weeks. Details about these promotions are shown on an attractive interface and automatically converted into dynamic content using a template. This rethinking of the production process increases efficiency and reduces costs.
